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What would you do differently this week if you could shake all your online business fears?
Yep, even that one that came immediately to your mind.
There’s probably a lot of things you’d do differently.
Perhaps you’d have the confidence to do something you’ve been too afraid to do, that you know would move your business forward, but just can’t bring yourself to do.
Or maybe you’d be better rested for the day, because you weren’t worrying about a particular problem all night, unable to switch off from work-mode.
Today, we’re going look at how we can take away business stresses, concerns, overwhelm, and fears. We’re going to find the Zen in your online business.
First of all, what is Zen exactly?
Zen means “the teaching of the mind”. It suggests that "to see a gold lion is to see there is no lion, only gold”. Zen practice helps bring clarity and calm, by making you less troubled by your waves of thought as they come.
Okay. Second, what’s your business?
Business is "the practice of making a living by engaging in commerce”. While simple enough in writing, the reality is often much more complex. For example:
It can be fantastically easy to become overwhelmed with the range of things you ‘must’ know how to do in order to run your online business successfully. You might ask yourself, "How does everyone else manage it?”
It’s all too easy to panic when you think of all the service providers and widgets you ‘need' in place to get momentum with that business. “How does everyone else afford it?”
It’s natural to become frozen in place when you think of all the things you ‘must’ uncover and put into motion to feed your family. “What if I miss something critical?”
Or to psyche yourself out thinking about the idea of pitching, or public speaking, or picking up the phone and calling prospects. “What if they see me as some fraud?”
All of these things are head games.
Life is mostly a head game, to be fair.
Here’s some key points you can take action on today (and I know you have a lot to do today) to defeat these roadblocks, and find Zen in your online business:
They may be bigger than you.
They may have been in the industry longer than you.
They may have been featured in popular industry magazines.
Doesn’t matter. They’re still quietly freaking out in their heads too. They just do a good a job of hiding it, like you do.
If you want to pursue an activity that could benefit your online business, that’s great.
But people built businesses online before the shiny tool you think you need existed, or before that course you might enroll on existed, or before that scary competitor got in the game.
Definitely invest in your business, and definitely invest in your development. But remember that it’s likely a positive advancement, not a critical necessity.
It’s not a hip idea, nor does it make an exciting headline you’ll click through to learn more about on Twitter. But it holds the key to differentiation: know what truly matters for your online business.
If you can remember what truly matters, then spend 95% of your time doing that, and 5% doing everything else.
That way, even if your online business isn’t necessarily “feature complete”, you’ll have one that does one thing great, rather than any things with mediocrity.
What makes you different?
Why would anyone choose your online business over your competitors if you’re exactly the same?
Don’t worry about what they’re doing. Do what you do, and do it better than everyone else.
Don’t like public speaking? Don’t worry about it. Don’t want to exit? Then run your business until you’re old and silver. There’s no problem with that!
I’m no Zen master. I’m not a Buddhist. I’m not calm all the time, either.
But it’s worth remembering that the stresses, concerns and fears you have with your online business will be gone soon. Just like the fears you had two years ago.
Here are some steps you can take today to have a calmer business life, and maybe even a more enjoyable one:
If you take any one of those 4 action steps seriously, you may just find yourself operating with greater efficiency, with greater effectiveness, and with greater peace.
Zen encourages meditation - take a minute to reflect on how far you’ve come, then apply an action step. See where it takes you.
Better yet, share with us which action step you think you need to take the most in the private comment form below!
Do you know someone who’s in business that needs to quit stressing so much? Forward this on to them. You might just make their day.
There’s a lot of stuff to do to make your web presence work.
A lot of it may be entirely new to you.
You can’t just wing this stuff. Well, you can, but you’ll discover very quickly how ineffective that is.
But - if you have all this spelled out for you, step-by-step, you can see exactly how to make this work.
We’ve created that step-by-step guide for you.
It’s yours already. No charge. All you need to do is download it.
If you’re not sure it’ll be worth it, or if you think it’ll just be one long pitch, that’s understandable.
There’s a lot of that in our industry.
The good news is, it’s not a pitch. It’s a guide.
If you didn’t know already, we’re here to help difference makers make a difference. That’s it.
So download it now, while it’s still available, and let us know if you have any questions. We’re here to help you succeed.